Brave ladies ride bra back to support Breast Cancer!
Sunday 17th August, saw a group of brave ladies ride across Salisbury Plain in just their bras to raise funds for Breast Cancer Campaign. This was the first ever Bra Back Ride and founder Selaine Messem of LessBounce.com, the sports bra company was delighted:
“We wanted to test the idea close to our offices to see if we can roll it out nationally next year. A great big thank you to all the ladies who took part! We expect to have raised £1000 from the 10 ladies who rod which is a fantastic achievement”
Netheravon based sports bra company, LessBounce.com are not new to charitable events having already raised over £300K for breast cancer charities through Pink Aerobics. If you would like to get involved and support Breast Cancer Campaign, Pink Aerobics comes to Salisbury on Saturday 25th October 2008.
Director of Fundraising at Breast Cancer Campaign, Amanda Williams explained how important it was for women to be breast aware and take part in events like the bra back ride “Every year almost 46,000 new cases of breast cancer are diagnosed in the UK. We believe that research is the start of the solution, to build a brighter future for people with breast cancer. Supporters everywhere can do their bit and help raise vital funds by taking part in the Bra Back Ride 2008”.
For more information about future Bra Back Rides, or Pink Aerobics please contact Selaine at LessBounce on 01980 671305 or email info@lessbounce.com.
LessBounce
LessBounce are the UK’s leading independent sports bra retailer and stock the widest range of sports bras in the world
LessBounce and Selaine have previously won the Wiltshire and South Wiltshire Small Business of the Year, Wessex Businesswoman of the Year 2003 and Salisbury Chamber of Commerce Sales & Customer Services Award 2008
LessBounce offer a FREEPHONE help and order line service (08000 36 38 40) ensuring ladies are able to find the correct bra for them, they also offer a FREE returns service ensuring ladies are able to try on bras in the privacy of their own home and exchange them if needed
LessBounce research has found that over 50% of women experience breast pain when exercising. A well fitting sports bra can help alleviate this discomfort and enable women to pursue more sports in comfort.
Breast Cancer Campaign
Breast Cancer Campaign aims to be the leading specialist in breast cancer research across the UK and the Republic of Ireland, making a significant impact for the benefit of patients.
Breast cancer is the most common cancer in the UK and accounts for nearly one in three of all cancers in women. Every year in the UK over 44,000 women and 300 men are diagnosed with breast cancer, and around 12,500 women and 100 men will die from the disease.
The Charity currently funds 107 projects worth over £13.1 million in 50 locations across the UK.
For more details about Breast Cancer Campaign visit: www.breastcancercampaign.org
High resolution images available on request
For further information please contact:
Selaine Messem
LessBounce, The Old Bank, High Street, Netheravon, Salisbury SP4 9PQ
Tel: 01980 671305
Fax:01980 671304
Email:selaine@lessbounce.com
Web:www.lessbounce.com
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